The Aesthetics Lab
An exclusive one-day leadership intensive integrating The Aesthetics of Leadership's proven methodology with elite performance training. Transform how you think, move, and lead through our revolutionary Map → Mirror → Movement system.
Event Logistics
Everything you need to know
October 4th
12:00 - 17:00
ARC Fitness
Elite Training Facility
Unit 10 Bay Road
Industrial Estate, Derry
12 Spots Only
Brotherhood Focus
Event In
The Map → Mirror → Movement System
The signature framework from The Aesthetics of Leadership™ podcast, now integrated with functional performance training. Experience in one intensive day what typically takes months to develop.
MAP
Identity Assessment
Begin with comprehensive leadership mapping using The Aesthetics of Leadership methodology. Identify your current position, growth opportunities, and create your personalized transformation blueprint.
MIRROR
Integration & Reflection
Through structured reflection, advanced breathwork, and recovery protocols, integrate insights and align your identity with your leadership vision. Bridge the gap between knowing and being.
MOVEMENT
Embodied Leadership
Experience how functional training directly translates to leadership capacity. Develop mental resilience and executive presence through performance psychology and movement protocols.
Your Brotherhood Leaders
The creators of The Aesthetics of Leadership methodology - transforming how men think, perform, and lead through the fusion of mindset and muscle.
Matthew Norrby
Sport science graduate and elite performance coach who bridges athletic performance with leadership development. Co-host of The Aesthetics of Leadership podcast with over 140 episodes.
His integrated approach proves that physical discipline creates mental resilience and authentic leadership presence that can't be faked.
mjnfit.co.uk →
Dr. Edwin Adams
Host of The Aesthetics of Leadership podcast and leader of The Men's Map community. Creator of the Map → Mirror → Movement framework that helps men align who they are with how they show up.
His work focuses on authentic transformation in leadership, creating a brotherhood where men develop through raw conversations and real change.
aestheticsofleadership.com →Additional Success Stories
More transformation stories from men who've experienced The Aesthetics of Leadership methodology.
Frequently Asked Questions
Everything you need to know before securing your spot
What fitness level do I need?
All fitness levels welcome. The movement component adapts to your current ability. We focus on functional patterns that translate to leadership presence, not hardcore training.
What if I have injuries?
Please inform us of any injuries during booking. All exercises can be modified or substituted. Your safety and transformation are our priorities.
Is this faith-based?
No. This is practical leadership development combining mindset work with functional movement. We respect all backgrounds and beliefs.
Why men-only?
Men develop differently in same-gender environments. The brotherhood dynamic creates deeper vulnerability and accountability that accelerates transformation.
What should I bring?
Comfortable workout clothes, towel, swimming shorts (for cold water plunge and sauna), water bottle, notebook, and open mind. All training equipment provided. Lunch included.
What's your refund policy?
Risk-Free: 48-hour full refund guarantee. After that, free transfer to future events. We're confident you'll find value.
Choose Your Transformation Level
Investment in your leadership development. Limited to 12 participants total.
Foundation
Outcome: Clear leadership identity and practical framework for immediate application
- Complete 5-hour Map → Mirror → Movement intensive
- Functional training, sauna & cold water plunge
- Personal leadership assessment and blueprint
- Digital workbooks and implementation guides
- Brotherhood lunch and networking
- Group coaching and peer learning
✓ 48-hour refund guarantee
✓ Free transfer to future events
Brotherhood
Outcome: Sustained transformation with ongoing support system and accountability
- Everything in Foundation
- 30-day post-event support program
- Private brotherhood community access
- Follow-up implementation session
- Complete digital transformation toolkit
- Priority booking for future events
- Quarterly progress check-ins
✓ 48-hour refund guarantee
✓ Free transfer to future events
Elite
Outcome: Personalized leadership optimization with direct mentor access
- Everything in Brotherhood
- Private 60-minute strategy session
- Custom leadership development roadmap
- Elite-level program materials
- Exclusive mastermind community
- Direct access to Edwin & Matthew
- Personalized performance optimization plan
✓ 48-hour refund guarantee
✓ Free transfer to future events
Ready for Transformation?
Join 8 committed men who've already secured their spots. Only 4 remain for October 4th.
Secure Brotherhood – £147